Last Updated: March 13, 2013

This Privacy Statement (“Privacy Statement”) explains how 42 Labs, LLC (d/b/a “Bixy,” “us,” “our,” and “we”) uses your information and applies to all who use our Website, mobile applications, electronic services, social networking sites, or any individual, business partner-specific, merchant-specific, city-specific, or other area-specific Web sites we offer that link to or reference this Privacy Statement (collectively, the “Site”) and when you receive electronic communications from us. This Privacy Statement also explains how information gathered on this site is used when serving third-party digital display and multimedia ads (“Ads”) to users registered through our site (“Bixy Users”) and users who have not registered with our site (“Unregistered Users”) which are collectively referenced in this Privacy Statement as users (“Users”).

Please read this Privacy Statement carefully and review it periodically for the latest information about our privacy practices. By using the Site, you agree to the terms of this Privacy Statement. If you do not agree with the practices described in this Privacy Statement, please do not provide us with your personal information or interact with the Site, and block 3rd-party cookies in your browser settings.

We will routinely update this Privacy Statement to clarify our practices and to reflect new or different privacy practices, such as when we add new services, functionality or features to the Site. If we make any material changes we will notify you by email (sent to the email address specified in your account) or by means of notice on the Site prior to the change becoming effective. You can determine when this Privacy Statement was last revised by referring to the date it was “Last Updated” above.

Types of Information We Collect

We will collect information, including Personal Information and Non-Identifying Information, when you interact with us, the Site, and Ads, for example when you:

  1. access or use the Site;
  2. create an account with Bixy;
  3. open or respond to our emails;
  4. participate in surveys or rewards programs provided on behalf of, or together with, Business Partners;
  5. visit any website online that displays our Ads or content;
  6. connect or link to any Site via social networking sites;
  7. post comments to Online Communities; and
  8. provide information to our vendors

This Privacy Statement does not apply to the collection of information in any way other than as listed above.

Your Choices

Our goal here at Bixy is to provide our users with a personalized experience to ensure that our content and services give our users the best value possible for their time and attention. However, you can limit the information you provide to Bixy in the following ways:

  1. You may manage how your browser handles Cookies by adjusting its privacy and security settings. Browsers are different, so refer to instructions related to your browser to learn about cookie-related and other privacy and security settings that may be available.
  2. You may manage how your mobile device and mobile browser share certain Device Data with Bixy, as well as how your mobile browser handles Cookies by adjusting the privacy and security settings on your mobile device. Please refer to instructions provided by your mobile service provider or the manufacturer of your device to learn how to adjust your settings.
  3. You may also manage the sharing of certain Personal Information with us when you connect with us through social networking platforms or applications. Please refer to the privacy policy and settings of the social networking website or application to determine how you may adjust our permissions and manage the interactivity between Bixy and your social networking account or your mobile device.

If you wish to opt-out of receiving offers directly from our Business Partners, you can follow the opt-out instructions in the emails that they send you.

How Bixy Uses Information

We use information collected as described in this Privacy Statement to:

  1. Operate, maintain, and improve the Site and our services;
  2. Provide you with personalized ads and offers for products, services, and rewards from us and participating Business Partners;
  3. Facilitate and fulfill orders placed on the Site – for example, for Bixy Rewards and other goods and services, including tracking redemption;
  4. Evaluate your eligibility for certain types of offers, products or services that may be of interest to you, and analyze advertising effectiveness;
  5. Answer your questions and respond to your requests;
  6. Perform analytics and conduct customer research;
  7. Communicate and provide additional information that may be of interest to you about Bixy and our Business Partners, sometimes by combining your information with information from Other Sources;
  8. Send you reminders, technical notices, updates, security alerts, support and administrative messages, services bulletins, marketing messages, and requested information, including on behalf of Business Partners;
  9. Administer rewards, surveys, sweepstakes, contests, or other promotional activities or events sponsored by us or our Business Partners;
  10. Manage our everyday business needs, such as administration of the Site, fulfillment, analytics, fraud prevention, and enforcement of our corporate reporting obligations and Terms of Use, or to comply with the law; and to
  11. Enhance other information we have about you directly or from Other Sources to help us better understand you and determine your interests.

We also may use information collected as described in this Privacy Statement with your consent or as otherwise required or permitted by law.

When and Why Bixy Discloses Information

We may share your Personal Information as required or permitted by law:

  1. with our Vendors to provide services for us and who are required to protect the Personal Information;
  2. to report or collect on debts owed to us or our Business Partners
  3. with relevant Business Partners;
  4. with whom we jointly offer products and services;
  5. to facilitate a direct relationship with you, including in connection with any program we administer on behalf of the Business Partner;
  6. to enable electronic communications with you as part of purchase, a sponsored reward, offer, contest, program or other activity in which you have elected to participate;
  7. to the extent you have purchased or redeemed a Bixy Reward, goods or services offered by a Business Partner or participated in an offer, rewards, contest or other activity or program sponsored or offered through Bixy on behalf of that Business Partner;
  8. with a purchaser of Bixy or any of the Bixy Affiliates (or their assets);
  9. to comply with legal orders and government requests, or as needed to support auditing, compliance, and corporate governance functions;
  10. to combat fraud or criminal activity, and to protect our rights or those of our Affiliates, users, and Business Partners, or as part of legal proceedings affecting Bixy;
  11. in response to a subpoena, or similar legal process, including to law enforcement agencies, regulators, and courts in the United States and other countries where we operate;
  12. or with your consent.

We encourage Business Partners to adopt and post privacy policies. However, their use of Personal Information obtained through Bixy is governed by their privacy policies and is not subject to our control.

We may also disclose Non-Identifiable Information for the same reasons we might share Personal Information.

How Bixy Collects Information

You provide us with your Personal Information when you register, subscribe, create an account, or redeem Bixy Points, or otherwise when you provide us with your Personal Information during your interaction with the Site or our Ads. We also collect Personal Information when you contact us online for customer service and other support using self-help tools, such as email, text, or by posting to an Online Community.

We also receive Personal Information and other online and offline information from Other Sources. Bixy will use such information in accordance with applicable laws. Such information, when combined with Personal Information collected as provided in this Privacy Statement, will also be handled in accordance with this Privacy Statement. We also use cookies, tags, web beacons, local shared objects, files, tools and programs to keep records, store your preferences, improve our advertising, and collect Non-Identifiable Information, including Device Data and your interaction with the Site and our Business Partners' websites.

We use Cookies that contain serial numbers that allow us to connect your Site activity with other information we store about you in your profile or as related to your interactions with the Site. We use session cookies on a temporary basis, such as to manage your view of pages on the Site. We use persistent cookies for a number of purposes, such as retrieving certain information you have previously provided (for example, your user id if you asked to be remembered), and storing your preferences (for examples, the cities for which you want to be shown Bixy Rewards). Information from Cookies also tells us about the website you were visiting before you came to the Site and the website you visit after you leave the Site.

When you access these pages or open email messages, we use Pixel Tags and Web Beacons to generate a notice of that action to us, or our Vendors. These tools allow us to measure response to our communications and improve the Site's pages and promotions.

Device Data may be collected when your device interacts with the Site and Bixy, even if you are not logged into the Site using your device. If you have questions about the security and privacy settings of your mobile device, please refer to instructions from your mobile service provider or the manufacturer of your device to learn how to adjust your settings.

How to make changes to your Information

You can access, modify and delete the information that you provided during account/profile creations by logging into your Bixy account and accessing the account settings section of the site. Users are able to delete their account by accessing the users setting area of Bixy. When an account it deleted all personally identifiable information is removed from our records.


Bixy adheres to the Digital Advertising Alliance's Self-Regulatory Principles for Online Behavioral Advertising. For more information please visit

Posting to online communities or social networks

Users are able to interact with various social media websites and online communities through Bixy. Any/All information posted to those sites can be seen, collected, used and sold by other parties besides Bixy. We cannot be responsible for the usage of this data.

Data security

Bixy utilizes security protocols to ensure that our users’ personal information is secure. We use industry standard encryption technology and secure hosting. For more information on data security you can visit

Third Party Privacy Practices

This privacy policy only applies to Bixy. Other website may be accessible through Bixy, but these sites may have their own privacy statements.

Children's Policy

Our web sites are not directed to children under the age of 13, and as such we do not allow the registration by children under the age of 13. Bixy is designed and intended for individuals 18 and older. If we gain actual knowledge of the registered user under the age of 13 we will delete any and all information associated with that account. Also, we will not knowingly gather information (personally identifiable or other) for individuals under the age of 13.

Contact Us

Users may contact us regarding privacy by email us at


Address: 826 North Fieldstone Drive
City: Lawrence
State: Kansas
Zip: 66049
Country: US
Phone: 855.249.9776

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